Visit Middleton

Tourism Mission

To drive the economic impact of tourism in Middleton through destination marketing, promotion and support of tourism development.

  • Drive economic impact in Middleton through overnight stays
  • Facilitate relationships with travel industry partners through effective communication, education and support services
  • Responsibly and strategically use room tax and other resources

Room Tax Expenditures

To better understand the state & local directives that govern rooms tax expenditures visit the following links.
Visit Middleton's Tourism website, which contains convention and visitors information including shopping, lodging, restaurants, attractions, recreation, events, plus the maps and directions to get you where you want to go. Middleton's Visitors Center is located in the Historic "Depot" in downtown Middleton at:
1811 Parmenter St.
Middleton, WI 53562